If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! Jot down your favorites and then narrow them down to your top 3-5. And once you have a standout personal brand statement, youll also want to deliver authentic and engaging content to your audiences on social media. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. They see you as organized. It is the unique combination of skills, experience, and personality that you want the world to see you. Using descriptive words for your personal brand can come across as inauthentic and self-serving, so you need to use them sparingly. 6 Steps for Creating Your Personal Brand. Try telling it to a friend or significant other one time and see if he or she can easily recall the entire sentence. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. Sometimes it takes longer than expected to discover the right fit. Here, agent means something that takes an active role or produces a unique effect. Personal Brand Statement Examples & Tips (2020) - BrandYourself When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and . However, a personal brand statement is just fluff unless you align your actions with it. Hopefully, with a good sentence, an employer will want to know about you. As a product manager I have to wear different hats every day and I excel at working cross-functionally. Troy Sandidge takes personal branding to another level by actually trademarking his own brand alias The Strategy Hacker! It's about having your own voice. And the third category, Drive highlights words such as determined, trailblazer, intense and game-changer, and yes I know this is two words. You dont want to come across as inauthentic or self-serving, so use them sparingly. Personal brand statements are brief statements that summarize what you do, why you do it and what differentiates you from others in your field. Eventually, personal branding statements will be as common as a resume or reference list, but for now, its a sure way to get you noticed as a competitive applicant who is capable of keeping up with current self-marketing trends and using them to advantage. I explained my philosophy in one simple word, my coaching makes an impact. Do you take an Successful companies today see the value of investing in employees personal brands and are using tools to help their teams develop those skills. As a result, I created an infographic to highlight how people position their brand in ONE word. Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. Focus Your Marketing: Define Your 3(ish) Critical Words Thats why you get a summary and an entire about section on LinkedIn to craft a personal brand statement. While it may seem limiting to describe yourself in 5 words, Personal Branding For Dummies. While this doesnt describe what I do, it describes where I add value. The words in this category focus on skills and abilities, how the individual does his or her job well. How To Define Your Brand Personality | FINIEN Excellent post !! Its the essence of who you are, distilled to just a few words. It will save you time and effort while achieving your goals of growing your personal brand. Product Brands: It involves promoting one individual product which requires good market research and accurate targeting for your market and personas. Brevity begets precision. You can use descriptive words in your headline to give people an idea of what youre all about just make sure theyre honest! The title Worlds Best Boss is a pretty big claim, and I dont think anyone is qualified to make that claim. I work with creative women who have a . No matter your occupation or personality, you should have your own personal "dress code" that follows your unique look, tied to your personal brand and goals. I am straightforward and reliable, and I support others with compassion. Bethany, great article! Its advanced, so Id recommend focusing on the first three aspects of your personal brand: skills, personality, and motivation. Consider Your Brand As A Personal Relationship. individual can include a focus on being creative in tackling new projects, considering What is Personal Branding [Free Personal Brand Health Checker] Finally, look at your three lists of words, and see how you can combine them into a short sentence or phraseno more than five words. Unambiguous. Another example might be: Bruce is an analytical, intelligent, and collaborative CEO who is dedicated to helping millennials have fun through expanding affordable gyms in the US. My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (Ive always wanted to understand Chewbacca like Han did). As a solopreneur and owner of, career; life lessons; performance; personal growth. 7 Things That Define You and Your Personal Brand | Inc.com 10 Tips for Building a Personal Brand & Boosting Your Career To date, Ive had 32,415 comments. But even more than that I seek to inspire and lift people and processes up. There is no right or wrong answer in selecting the 5 words And this process does not have to be overwhelming! It must only be 3 exactly. Companies are always changing, and growth is part of the process in any company (from start-ups to even those on the verge of an IPO). It's fascinating to see the variety of words each of you has chosen. This will help set you apart from all the other people who offer similar services or operate in the same industry. and even prospective clients. You dont necessarily need a personal brand logo to stick in peoples memories, but it definitely helpsand its really part of a wider effort to Job seekers who dont think personal branding is worth their time are going to be sorely disappointed waiting for their phones to ring. to see how other people pull this off successfully! List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing. She shows her fun and positive personality, while also explaining her goals as a CX/UX consultant. Your personal brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes that you bring to your current (or desired) industry. and true to yourself so that your personal brand is the real you. Knowing these "secrets," I now see excellent results during my job searches - and I dont even apply to more than a handful at once. being able to jive with different personalities across all functions of the It can make a significant difference in short-term job searches. Meanwhile, Expertise contains descriptors of tough-minded Rationals while the final category of Drive roughly corresponds to the active Artisans. Your personal brand statement should be short enough to fit on one line on your business card. Youll notice there is a diverse set of words in this category but they all point to what people can count on when they work with this individual, their expertise. The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. Social media amplification is the icing on the social media marketing cake. Mix and match them to create a professional persona that accurately reflects who you are. The best brands have a clearly defined personality that is specific in their . The benefits of writing a personal brand statement are hard to deny at this point, and well explain in this article why having one is so important today. Exclusive, stylish, and exquisite (expensive). What Is Brand Personality & How to Define Yours - Visme Blog Once you've established the initial elements of your personal brand be proactive and start asking for feedback. And you should use it there, in your email signature, in your blog postings or comments, as your LinkedIn Professional Headline, and anywhere else where its appropriate to promote yourself. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. Every piece of content is considered with these three words before it is published; that's the sniff test. When thinking about my brand, I dont want people to feel ________, ________, or _______. Begin typing your search above and press return to search. Dont say youre the best or a leader in the field of unless you actually are. I am also certified in solving problems. Nothing is more off-putting than a company who's name and tagline say nothing. The Brand (obviously). For the past 15+ years, I have been . Cheers, and thanks! . Beyond a simple tagline, your three words should reinforce who you are as a company. brand, one of the first pieces of information I seek to extract from them When you get ready to create something; a site, a product, a Facebook cover image, a tutorial, a booth, etc., be sure to give your branding words to a professional designer - that way they can design with your personal brand . If youre careful, you can use words like award-winning, community advocate, and side hustle to highlight your achievements or community roles. Now, I want you to find 3 words that describe your business. The best personal brand statement examples are intimately tied in with the focus of the person who crafted it. When it comes to personal branding, there are certain words that can make all the difference. If you have the wrong leadership brand for the position you have, or the. What I mean by this is what people uniquely think of when they think of you. Im a modern, fearless, digitally-driven and globally savvy brand / business leader with over 15 years of experience representing two of the most exciting, influential consumer brands in the world. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. How to Describe Yourself in Three Words | Career.com If you want to win on LinkedIn, take that personal branding statement and show it off. A resume is your golden ticket to getting the call. THEN, if the other person is interested, you can go into your 30-second spiel, but only if they invite you to! Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. Wendi Weiner 5 Min Read Whenever I work with clients to develop their personal brand, one of the first pieces of information I seek to extract from them as part of the process is the following question: Make 2 lists. Developing a personal brand requires figuring out who you really are (your skills, values, passions, and personality), who you want to serve (your target market or audience), and how you differ from the competition (your unique . 500 satisfied clients so far., I turn businesses around by finding scalable growth strategies they can implement today., I organize and focus nonprofit operations around their true mission so they can have maximum impact.. The 3 Most Powerful Words Every Brand Needs - Award-winning branding Hi Shelley, Thank you for sharing these wonderful insights. The first step to building your personal brand is knowing yourself and your personality. If you aren't getting the callbacks you'd hoped for, then this is for you (and it's free). dishonest. Sage Alliance, a Leadership Performance Company, provides coaching, team-building and assessments, workshops and speaking on topics including; leadership development, empowering teams, communications, lasting impressions, personal branding and building a coaching culture for executives and high-potentials for both team and individual leaders. the words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. Your Personal Success Profile seems very interesting and something I would ask that you expend upon if have time. Get the 9 secrets of job hunting with a humanities degree (free), PLUS a new career strategy delivered to your inbox once per week (3-minute read). Words to Describe Your Brand. Choose three powerful words that represent your brand the best and define each one further. You spent time on it, dont you want others to see it? What makes Chriss statement stand out is the scale he cares about and his focus on inclusivity by expanding the scope of his business to the world. And I failed At first. Here are some examples of effective answers that you can reference when responding to this request: Example 1 "I'd describe myself as driven, communicative and reliable. When it comes to using descriptive words for your personal brand, less is more. "I help thought leaders write great books in just 90 days. Words cant create a personal brand for you, but they can definitely support it. For example:I help high net-worth entrepreneurs strategically invest so they can spend more time doing what they love and less time worrying about their money. Make sure to keep it consistent across platforms, however, because using the same sentence every time will help others remember it and associate it with you. This is particularly helpful for recent grads who may not have much work experience. First, understand that the words you use are just a means to convey powerful ideas. Personal branding words can be used to create an online presence and build a personal brand. You can use self-praise on your portfolio website, resume, and LinkedIn profile, but it might look tacky or insincere. Consider if you have People skim online, even when looking at LinkedIn profiles. Explain why you chose them. The. Your Expertise Your Personal Brand. With that in mind, consider describing yourself with words that correlate to these four aspects to help build your personal brand: Only a small number of people can legitimately use their achievements to fuel their personal brandstastefully, anyway. the 9 secrets of job hunting with a humanities degree, We use cookies to ensure that we give you the best experience on our website. I consider myself to be driven because I'm always working toward a new goal and refuse to give up if met with any obstacles. Ultimately what it comes down to is being authentic Who better to trust for a personal branding statement example than a personal branding coach? If you are one of them, you'd better figure it out. Or even a "great" voice. Even though its time-consuming, your personal branding statement should be revised at least once a year to reflect changes and advancements in your professional career. 1. Remember: you'll require an element of consistency throughout everything you do. something instead of just talking about it. Its important to have a professional philosophy and solid professional track record. As a matter of fact, you really have just a few seconds to introduce yourself and present your personal branding statement. Consider these brand words that describe your expertise. Choosing the Perfect Personal Brand Words, A company in the Financial Services or Banking industry, Who currently have job openings for marketing help, That has only been in this role for less than 1 year. We have it front and center. It's about content that's useful, helpful, and relevant to patients. Stephen Hawking really has to work to communicate, yet hes one of the most influential scientists in history. Words in this category stress movement, taking things from one point to another point. People expect this, and you shouldnt shy away from having these influence your brand statement. Consider how you have had to come up with Plan 50+ Adjectives to Establish Your Brand's Visual Identity Think about the outcome and what you learned from it. and overcome those trials and tribulations that will resonate with prospective employers Be sure to connect with me on Facebook, and follow me on LinkedIn andTwitter. If youre interested in a great way to endear your brand to your prospective and current customers, get in touch with these screen printers. Being resourceful requires applying good critical Your answers to these questions (and the ones below) will be the steering wheel that drives your personal branding campaign. Glad you enjoyed the post and thank you for sharing your post with our readers to add more suggestions. I am very passionate about one thing: teaching people (entrepreneurs, marketers, etc) how to achieve rockstar results with their social media, especially Twitter. Be sure to take note of those too and choose words are a great fit for your brand and your business. Social Media Amplification (The Modern Guide to Drive ROI), How to Create the Most Influential Brand Evangelists. Thats where verbs come in: they help demonstrate your brand rather than just advertising it. Instead, this means this is not the singular focus of how you want to be known. It isnt evocative, but it works. 1) Your brand is how others perceive you. In the end, its not the exercise of boiling this down to ONE word, its about gaining clarity around your point of differentiation; who you are, what you stand for and where you add value. And he throws in a Star Wars reference that both shows off his sense of humor and appeals to his audience. This helps you figure out who you are, what you stand for and where you add value. 70 Brand Adjectives List to Describe your Brand What was somewhat surprising was the responses fit into three overarching categories; Expertise, Character and Drive. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. Your personal brand is how you promote yourself. Once again its an example of what not to say about yourself. After listing the three words, give a brief . Meaning: The word "Bold" is used to describe the character of a person who is brave, fearless, confident, courageous, and is willing to take risks. Personal branding builds your reputation. What adjectives would you use to describe your business? 300 satisfied clients so far.". The First Step To Building Your Personal Brand | The Muse We've seen thousands of resumes and CVs that say people are "motivated team players." Those are great things to be, yet too many people write the exact same words. Weve put them into three core buckets that you can mix and match to craft a professional image that actually fits your personality. Feeling inspired by those personal brand statement examples? People will search for you online and check out your reputation when they are evaluating whether to hire you or partner with you. Activity 1.2 What factors affect your attitude toward educational success? Describe Your Personal Brand in a Single Word What's Your Leadership Brand? | Center for Creative Leadership - CCL Justin McGill posted this in the Sales Terminology Category on December 1, 2021 Last modified on June 8th, 2022, Home Choosing the Perfect Personal Brand Words. Showcasing your work experience and education puts you in a position to be hired for a job or move on to the next round of the interview process. Coming on too strong can cancel out the progress that was made earlier. As we just covered, a personal brand statement is a concise way of letting other people know what you do and why youre different and are usually no more than two sentences. This helps develop the clients personal brand because these words formulate key selling points of the client to a prospective employer in a job interview. Creating a statement that is too broad and undirected at any particular group will most likely alienate many of your potential employers. It sounds like youre trying to appeal to people who want to be seen as clever or unique, and the word builder definitely has a positive connotation. Synonyms that are currently popular A person who is stylish or follows current fashion trends is described as chic. If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. I do always seek to create, sustain and be in harmony. Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality. 3. The category was Outdoor Clothing. to creating an everlasting impression for your digital 1. We all want to level up in life. He turned a history degree into a fulfilling career in digital marketing and UX, then founded Employed Historian to show others how to do it for themselves, too. One that when people hear it, they know who it is. Consider Successful branding involves just three steps: Identify your Brand Attributes: Identify what makes you different from your peers and competitors. Id love to hear from you! If you want to download this list as a PDF, you can do that right . It's called The Power of Three. A personal brand statement is 1-3 sentences that explain what you do and why you are unique in your field. Before I start any design project, I always send an in-depth questionnaire to my client. Personal brand words cant replace your strategic message, First it is important to understand that you want to convey powerful. 60+ Words to Best Describe Yourself for Interviews & Resumes 10 Effective Personal Brand Statement Examples (With Tips) When you present your personal brand statement to someone else they will likely circle back around to you later if they want to work together. What is your ONE word? We expect that with correspondence with a bank, not a person. Creating a memorable Personal Brand is not about having a "good" voice. Its especially true if the goal is to implement pharmaceutical management in your business. Thanks! Can you describe your Brand in 3 words? - Quora This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? 3 Ways To Most Effectively Communicate Your Personal Brand - Forbes I recently started with a new coaching client who stated he wanted to gain real-life best practices and achieve tangible results through our coaching. In life (as distinct from branding), the three most used and most powerful words are, "I love you." Together, they are definitive. What Does It Mean For a Brand To Have a Personality? with examples Thanks to people like you and J for being willing to share your incredible insights. Your personal brand is one of your most important career development assets. Required fields are marked *. How did you come up with this methodology? For Character words include honest, reliable, sincere and trustworthy. So what about your brand? We hope that the tips and personal brand statement examples we included will help you craft one that you are proud of. Simple because I love easy, light and airy outfits; timeless because I can wear the same style 10-20yrs from now and relatable because anyone at any age can be comfortable wearing my style. Heres the worst-kept secret in the world of writing: verbs work better than adjectives. Now, I teach the world how to value themselves and communicate their value to others through open platforms like YouTube, Facebook and Twitter.. It's more advanced to focus on the first three aspects of your personal brand: skills, personality, and motivation. Personal Branding: What It Is & How to Achieve Your Goals - Adam Enfroy Save my name, email, and website in this browser for the next time I comment. Should you use personal brand adjectives? Its also important to understand why the client feels this way and to explain how these characteristics are applied in real-world examples. Learning how to describe your Andrew Webb is on a mission to show liberal arts graduates how to land jobs and build careers. Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. footprint or even at an interview to a prospective new employer. Be sure to take note of those too and choose words are a great fit for your brand and your business. When you meet somebody for the first time, you dont want to drone on and on without them showing interest. Now its time to craft your own. He has become a master at crafting his communications with the absolute minimum number of words simply because it takes him so long to create a simple sentence. They are used to communicate what an individual is all about, and what they bring to the table. It sounds like a clever angle for a personal brand at first, and the phrase builder certainly appeals to me but it really just comes across as a humblebrag, or even a little delusional. Helping sales, marketing, and recruiting teams find new leads. 3. If you want your projects to take center stage, then pair them with personal brand concepts that denote humility, such as curiosity or self-improvement. describe you and what would they say about your best work traits? Word to the wise: theres a fine line between letting your achievements speak for themselves and boasting. If they show interest, you can and should elaborate but once again, you have to do it without boring the person youre speaking to. Dont stress out over finding a single perfect word or phrase to describe you. If you have trouble brainstorming personal skills, ask close friends or co-workers what they think your strengths are. . Words to Describe Yourself on a Resume . It will make you memorable, and help your end goal tremendously. Picture Credits: Nike. Consider if you have the ability to roll with the punches as well as step up to the plate when the company or leadership teams are faced with tough challenges (i.e. You have to read and readjust to get an idea of their experience and brand statement. Instead, highlight words that represent your personal, authentic brand. Darrell Franklins personal branding statement makes it clear that innovation an important skill for his role is a core part of his DNA. How to Define Your Personal Brand in 5 Simple Steps This ONE word helps to define YOU! Hope this helped you stand out from your competitors! Youre a builder of communities with your weekly newsletter, really?